Business News of Thursday, 13 September 2012
Source: Daily Guide
As part of celebrations marking its 11 millionth subscriber milestone, MTN Ghana has lined up a number of activities to reward its subscribers.
Dubbed ‘Raining 11 on MTN,’ the company will provide all 11 million subscribers with freebies across the various services it offers.
From today, MTN subscribers will be able to make 11 minutes of free calls over the next two months, and data users will get 50 percent bonus on all data bundles purchased and 20 percent discount on pay-as-you-go services.
There will also be airtime giveaways on selected radio stations across the country.
Michael Ikpoki, Chief Executive Officer (CEO) of MTN, who announced the new milestone, in Accra, expressed MTN’s excitement at achieving this significant milestone 10 months after it celebrated its 10 millionth subscriber milestone.
“We, at MTN, are proud of the confidence our valued subscribers and the Ghanaian public have shown in us. We shall continue to maintain and extend our culture of pursuing excellence as we celebrate this milestone by thinking ahead of our customers, foreseeing their needs and setting our minds on unveiling a new era in the field of telecommunications in Ghana,” he said.
He indicated that “MTN views this 11 Millionth milestone not only as recognition of our corporate values of leadership, integrity, relationship, innovation and Can- Do but also as a testimony of our strong brand value and image.”
The ceremony was also used to launch the second edition of the MTN Data Month, dubbed i-FEST.
Rahul De, Chief Marketing Officer, who gave highlights of the month-long activity said, “Internet usage is increasingly becoming the vogue of our society, voice seems to have peaked at over 90 percent and creating exciting packages for data is the most appropriate route presently and at MTN, we continue to develop relevant products and services that will allow easy access to the internet.”
He assured subscribers that MTN will explore the most advanced technologies in their operations to ensure the provision of quality services to satisfy customer needs.
In his remarks, Kwaku Sakyi-Addo, CEO of the Ghana Chamber of Telecommunications, stated that despite the fact that industry faces several challenges such as fibre cuts, it remains committed to providing its subscribers with improved services and customer satisfaction.