Business News of Thursday, 5 April 2018

Source: Angel TV

We are rebranding GIHOC to make it a profitable company - CEO

CEO of GIHOC  Distilleries, Maxwell Kofi Jumah CEO of GIHOC Distilleries, Maxwell Kofi Jumah

The Chief Executive Officer of Ghana Industrial Holding Corporation (GIHOC) Maxwell Kofi Jumah says his outfit is rebranding the company in order to make more profit than it is gaining now.

In an interview with Angel TV's Esther Abankwa, the CEO of GIHOC Maxwell Jumah noted that they have improved their quality which has increased the demand for their products.

"We are rebranding in all ways. We have gone far in terms of production too. We would want to make more profit," he said.

Maxwell Kofi Jumah further disclosed that they are setting up a system to go digital in their operations where customers can order any of their products online and have it delivered. He added that as part of their five year strategic planning, GIHOC will be exporting more of their products and import less too.