Vodafone launches Red League for tertiary students

Vodafone Ghana’s drive to bring value to its customers has now extended to students in tertiary institutions. The start of the academic year for university students saw the launch of Vodafone’s Red League club, a product designed specifically for students in the tertiary institutions particularly in the universities, polytechnics, nursing training and teacher training colleges.

Members of this club enjoy calls as low as 2 pesewas per minute to other members, only pay 6 pesewas per minute to other Vodafone numbers and 12 peswas a minute to other networks. It is a whole new package that is set to redefine the lifestyle of students in Ghana in terms of usage of mobile telephony and value for money.

This innovative product allows them to make highly discounted calls to fellows within the group, high on-net calls designed to suit their lifestyle needs and give them value for their money. With a subscription that comes at no cost to the user, Red League promises to bring life and excitement among students and their circle of friends and families.

Launching the unique lifestyle package in Kumasi, Head of Consumer Marketing at Vodafone Ghana, Tara Squire, reiterated Vodafone’s commitment to providing its customers with real value. ‘We believe that our students should be able to do more with their money and that’s why we have designed Red League just for their lifestyle. Registration is free and the only condition for any student to enjoy the benefits that Red League offers is for that student to be in any tertiary institution and that’s it’.

He continued that ‘as students, we constantly are talking with our roommates, our course mates, family members; and these are our circle of friends that should belong to this unique club that allows you to talk for as long as you want and for as low as two pesewas per minute to your circle of friends. At Vodafone, we pride ourselves in coming up with products that suits everyone so they can have options to choose from. Red League has been uniquely designed to suit the lifestyle needs of our students in the tertiary institutions. It is a Red League and that is what’s up. Let’s get on board for real value’. He added that any student can simply join this great package by just walking into any Vodafone’s shops across the country with the following details: full name, name of institution, student ID and year of entry and exit.