In an industry where relevance can be fleeting, some Ghanaian celebrities have taken bold steps to secure their future by venturing into other businesses.

Moving beyond music, film, and television, these stars have built brands that not only generate income but also create jobs and shape industries.

These celebrities are proving that fame alone is not enough in today’s world. By investing in businesses across food, beauty, hospitality, fashion, and education, they are building sustainable income streams and leaving lasting legacies.

Here are the Ghanaian celebrities who have successfully carved a niche for themselves in the business world.

Delay – Delay Foods

For many, she is the outspoken host of The Delay Show, but off-screen, Delay is a formidable entrepreneur.

She is the founder of Delay Foods, a fast-growing food processing company in Ghana.

The brand produces a range of products, including canned sardines, mackerel, tomato paste, and bread, among others.

Delay Foods has gained massive visibility in local markets and supermarkets, becoming one of the most successful celebrity-owned FMCG brands in the country.

Her business success is often attributed to consistency, personal branding, and strategic marketing.


D-Black – Black Avenue Group / Club Onyx / Oasis Lounge/La Maison Restaurant

While many know him as a rapper, D-Black has built an impressive business empire through Black Avenue Group, which oversees his ventures in entertainment and hospitality.

He owns and operates popular nightlife spots such as Club Onyx and Oasis Lounge in Accra. He also owns a plush restaurant called La Maison.

These venues have become hotspots for events, celebrity gatherings, and nightlife experiences, placing him at the center of Ghana’s hospitality scene.

His ability to leverage his celebrity status into a thriving nightlife business has made him one of the most business-oriented artistes in Ghana.


Fella Makafui – Beauty by Fella Makafui/ Simply Snatched/Skinzone Spa

Fella Makafui has transitioned from acting to entrepreneurship with her brand, 'Beauty by Fella Makafui', 'Simply Snatched', and 'Skinzone Spa', among others.

The business focuses on skincare, cosmetics, beauty products, and active wear, targeting a youthful market that resonates with her image and lifestyle.


Through strong social media marketing and influencer branding, she has been able to position her products within Ghana’s growing beauty industry.

Reggie Rockstone – Rockstone’s Office/Rockz Waakye

A pioneer of hiplife music, Reggie Rockstone is also a trailblazer in business. He is the brains behind Rockstone’s Office, one of Accra’s most well-known entertainment and hospitality venues.

Beyond the nightclub space, he has also been involved in an active food business (Rockz Waakye), often promoting African identity.


Shatta Wale – Shaxi /Hotwav phones

Shatta Wale has built more than just a music career; he has created a movement.

Through the Shatta Movement (SM) brand, he sells merchandise, including branded clothing and accessories, keenly supported by his loyal fans.

In addition, he is associated with Shaxi, a ride-hailing service introduced as part of efforts to create jobs for the youth.

He is also linked as a co-owner/promoter of Hotwav Phones, a mobile phone brand marketed in Ghana.

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Becca – Kora Spa

Becca has invested in the beauty and wellness industry with her business, Kora Spa, located in Accra.

The spa offers a range of services, including body treatments, skincare, and relaxation therapies.

Her move into this space highlights the growing demand for wellness services in Ghana and shows her strategic diversification beyond music.

Mzbel – Restaurant / Children’s playground

Mzbel has ventured into the food and hospitality sector with 'Bela's Pub'.

Her establishment serves a variety of local and continental dishes, attracting both fans and food lovers.

Beyond food, she has also invested in a children’s playground known as 'Belkids Playground', creating a family-friendly recreational space.

This move shows her ability to diversify within the hospitality industry by catering not just to adults, but also to families and children.

Yvonne Nelson – Just Like Mama International School / YN Productions

Yvonne Nelson has taken a more diversified approach to business. She runs Just Like Mama, a fast-growing educational facility.

In addition, she owns YN Productions, a film production company responsible for several Ghanaian movies and series. Her investments reflect a blend of passion and long-term vision, particularly in education and content creation.


Salma Mumin – Lure by Salma / Salma’s eatery

Salma Mumin has expanded beyond acting into fashion and hospitality. She owns 'Lure by Salma', a clothing brand, reflecting her strong sense of style and influence in the fashion space.

In addition, she runs 'Salma’s Eatery', a restaurant business that caters to food lovers with a variety of meals.


FG/EB


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