GhanaWeb teams up with MTN to launch CPC advertising

ADVERTORIAL

GhanaWeb’s new self-service, cost-per-click (CPC) advertising technology has become even easier to use with the addition of MTN Mobile Money.

Anyone can now post and pay for an advert on GhanaWeb no matter where they are in the world. GhanaWeb’s highly effective and easy-to-use CPC advertising system allows advertisers to create their own adverts, post them on GhanaWeb and pay for their advert in just a few clicks.

Companies and individuals can use credit cards, PayPal, GhanaWeb vouchers (available at petrol stations across Accra) and now MTN Mobile Money to pay for their adverts. For as little as five Ghana cedis a CPC advert can be up and running in just a few minutes from the comfort of the user’s home or office.

Once online, the CPC advert will be seen by millions of GhanaWeb users.

Since 1995 GhanaWeb has maintained its position as the world’s leading news and information resource on Ghana. It provides a vital link for Ghanaians living in the diaspora and serves as a comprehensive resource for anyone who wants to stay up to date with Ghanaian news, chat with fellow Ghanaians around the world or find out more about Ghanaian politics, tourism and entertainment.

MTN Mobile Money is a natural partner for GhanaWeb given that both companies are at the forefront of their respective industries.

Mobile money technology has quickly been gaining ground in Ghana and statistics from the Ministry of Communications in March revealed that mobile money has 5.4 million subscribers with daily transactions totaling 16.5 million Ghana cedis.

A study by Visa Inc. in April found that MTN is the most recognised mobile money provider in Ghana with 90% of people being aware of the brand. Given MTN’s prominence in the mobile market, the mobile operator is the perfect partner for GhanaWeb’s CPC advertising platform.

To find out more about GhanaWeb’s CPC advertising or to place an advert, click here.