Bose Ogulu, mother and manager of Nigerian music star Burna Boy, has opened up on the challenges of managing the Grammy-winning artiste.

According to her, she has learned to allow him be himself rather than trying to control every aspect of his personality.

Speaking about her experience working with her son, Ogulu explained that Burna Boy’s outspoken nature is inseparable from the creativity that has made him one of Africa’s biggest music stars.

“If he does a tweet and I do a tweet, you’re going to know the difference. I have come to realise that artistes like him are like tapestries. You pull too hard, everything will unravel, so you must make allowances for this person being himself because it is the same emotions that what you love comes from, they come from the same place,” she said.

According to her, attempting to suppress certain traits could also diminish the qualities that make him unique.

“If you pull too hard at one thing, you’re probably going to lose the other, and you won’t be helping anyone. So, within reason, we do what we can,” she added.

Ogulu admitted that while she sometimes steps in to prevent Burna Boy from making impulsive social media decisions, she has also accepted that public criticism is inevitable.

“I’ve been known to grab his phone when he was Instagram Live, but then sometimes I’m like, ‘Listen, you talk, they talk; you don’t talk, they still talk,” she said.

Watch the video below:

“You can always notice the difference between when I tweet and when Burna Boy tweets. I usually grab his phone from him anytime he goes wild on Instagram live.”😂

— Bose Ogulu pic.twitter.com/c71t2DbM4W

— Proper9ja Boy (@Proper9jaboy) August 31, 2026