Edem Farrie, a prominent journalist and fashion model, brought his expertise to the forefront as the moderator of a panel discussion at the highly anticipated 3rd edition YouTube Creators Festival.

The event, organized by Entamoty Media Ltd. and supported by @icsafrica and international partners, showcased the immense talent of content creators from across the continent.

Under the guidance of Edem Farrie, the panel discussion aimed to provide valuable insights and advice to fast-rising content creators. With topics ranging from relatable experiences of beginners to the challenges of maintaining creative vision while catering to audience preferences, the discussion covered crucial aspects of content creation.

Edem Farrie skillfully facilitated the conversation, ensuring that the panelists, including Jane Nece, Shark Boy, Nana Akua Dapaah, and Jesse Jones, shared their personal stories and offered practical tips for success.

One of the highlights of the discussion was the exploration of the impact of foreign ideologies and cultures on the socio-cultural lifestyle of Ghanaians and Africans. Edem Farrie and the panelists delved into the importance of preserving cultural heritage while embracing new ideas, emphasizing the role of content creators in shaping societal norms.

The future of content creation was also a focal point, with Edem Farrie and the panelists expressing their thoughts on the regulation of algorithms and the influence of human input, particularly for Africans. They also shed light on the challenges faced by content creators in Ghana, including the lack of government support and the stifling effects of cultural norms on talent.



In addition to the panel discussion, the festival featured a mentorship session led by prominent Ghanaian content creators Kwadwo Sheldon and Zion Felix. They highlighted the obstacles content creators face in the industry, such as the lack of government backing and burdensome regulations imposed by state authorities.

The festival concluded on an optimistic note, with Edem Farrie’s guidance and the valuable insights shared throughout the event inspiring aspiring content creators. The expertise and determination of individuals like Edem Farrie and the panelists showcased the potential for Ghanaian talent to rise to the top in Africa’s content creation industry in the coming years.

Overall, the 3rd edition YouTube Creators Festival proved to be a platform for knowledge sharing, networking, and inspiration, empowering content creators to continue pushing boundaries and creating impactful content.