SIC Life Savings and Loans wins international award

SIC Life Savings and Loans, the fastest growing financial institution in the country has won the BID International Arch of Europe Award for demonstrating commitment to quality service delivery and innovation.

The Company, a subsidiary of SIC Life has clocked a healthy growth within a short time of operation by offering profitable financial solutions and innovative products designed to meet the growing demands in the sector.

Mr Richard Appietu, Managing Director of the company, said the Award was very significant as it would serve as a standard to measure the performance of the institution and the impact it had created on the growth of the country’s economy and globally.

According to him, the organization had over the years recorded considerable growth as a result of been guided by best customer service and leadership practices, consistency in profit generation, backed by the quality of its brand.

“Within a four year period, we have been able to move the company from a loss making one to a profit oriented institution, with consistent dividend, the total assert of the company as at the year 2013 was 8.1, now it has increased to over 200 hundred million cedis” he noted.

Mr Appietu said the organization is solidly backed by the dedication and hard work of its highly experienced staff that had helped to make the company the most sought after within the savings and loans sector.

"Currently we have 400 staff, within the eight branches the company operates in the country" he stated.

He mentioned that SIC Life Savings and Loans had carried out several informal sector engagements to educate the public on the operations of the non-bank institutions to help restore people’s confidence in the industry.

“SIC Life Savings and Loans is doing a lot of informal sector education to help the public to trust the industry again and to make them understand that the best way to become financially independent is to cultivate and master the habit of saving” he said.

He advised the public to thoroughly check the institutions they intended to transact business with to ensure their capital are secured.

The BID (Business Initiatives Direction) International Arch of Europe Award, comprising ninety members from countries globally was established to recognise the contributions of organisations with proven commitment to quality and continuous quest for excellence towards customers, through attention to products and services.

The core criteria to merit this prestigious Award are based on customer satisfaction, innovation, quality, business excellence, profitability, among others.