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Business News of Wednesday, 7 June 2017

Source: Nii Ayi Mensah Lartey

Fidelity Bank celebrates 10th anniversary with 10x richer promotion

Managing Director of Fidelity Bank, Jim Baiden Managing Director of Fidelity Bank, Jim Baiden

Fidelity Bank, has unveiled another distinctive deposit mobilization campaign dubbed the 10x richer promotion today at the bank’s head office in Accra.

10x richer promotion is in line with Fidelity Bank’s 10th anniversary celebration and also to reward its customers for their unflinching support and partnership which has made the bank Ghana’s largest privately owned bank.

The promotion is scheduled to run for approximately six months, starting from June and ends in November 2017. Lucky customers will receive rewards to the tune of about ¢300,000. In each month, five customers will win a total of ¢25,000 (5,000 each) while three customers stand a chance of winning 50,000 each in the grand draw in December.

Managing Director of Fidelity Bank, Jim Baiden, in his speech at the launch, stated that the bank is running this promo to foster the saving culture among Ghanaians. Amidst other important issues he mentioned that, the 10x richer promotion is a sign of appreciation for their clients, having their support to rise to become a tier one bank.

He expressed gratitude to customers for helping them win the 2017 best bank of the year award, Jim Baiden also revealed that Fidelity Bank is one of the seven banks controlling about 50% of the industry business.

He made an assertion that the bank is working hard towards attaining a world class status in few years to come. Mr. Baiden finally called on indigenous banks to channel resources to the private sector to anchor the development of Ghana.

Brief of the promotion

Each deposit of ¢500 earns a coupon which stands of being multiplied by 10. This puts the depositor in a strong position for the monthly prize of ¢5,000. These coupons will be multiplied by 100 in the grand draw for the ultimate prizes.