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Business News of Monday, 3 December 2012

Source: Mina Okuru - GMA

Samsung Ghana Adjudged a Super Brand

Samsung has been adjudged a ‘super brand in Ghana’ by Super brands, an international organisation and the world’s largest independent arbiter of branding.

Superbrands pays tribute to the biggest brands by recognising their branding excellence and style that sets them apart from competitors. This award comes on the heels of Samsung’s recent rating as the 9th Best Global Brand by Interbrand’s Best Global Brands Report for 2012.

Managing Director of Samsung Ghana, Sangbaek Kim remarked that ‘this award and recognition by Superbrands, undoubtedly is a recognition of our hard work and our quest for innovation over the years, which has mainly been driven by our customers. They are the ones who keep us dreaming and breaking frontiers in order to enrich their lives with innovative products. We could not have reached this far without them’.