The Ghana Chapter of Women in Tech, Women in Tech Ghana, has launched the Green Tech and Sustainability Awareness Campaign to help address the country’s waste management challenges.

The campaign, themed “Building a Sustainable Ghana Through Green Technology, Circularity, and Collective Action,” aims to promote environmental sustainability by creating awareness of the role of technology, innovation and community action in addressing climate and environmental challenges.

It also seeks to bring together key stakeholders and members of the public to champion practical solutions for a greener and more sustainable Ghana.

Speaking to the media after the launch of the campaign, the Country Director of Women in Tech Ghana, Luvina Sandra Atsu, said although the campaign was initially planned as a two-month programme, it would become one of the organisation’s flagship annual initiatives, with a different focus each year.

According to her, this year’s campaign is centred on solid waste management and finding innovative ways to transform waste into useful products.

“This year we are focusing on how we can use our waste, especially solid waste. So we have a lot of waste going on in our environment, and people don’t know what to do with the waste,” she said.

Atsu said the campaign would encourage members of the public to be more creative in finding ways to reuse waste, citing examples of innovative products being developed from waste materials.

She said such initiatives could not only help address Ghana’s waste management challenges but also create economic opportunities and promote sustainability.

She stressed the need for the campaign to reach communities at the grassroots level, arguing that sustainability discussions would have little impact if they did not involve people in markets and other local communities.

“Our agenda is to go to the grassroots because when you talk about sustainability, the market woman doesn’t know what you are talking about. The industry doesn’t know what we are talking about. I think they have a part to play,” she said.

Atsu said Women in Tech Ghana would organise online training programmes for its digital community while taking its awareness campaign directly to markets and other communities.

She said the organisation would also engage women involved in fishing and waste collection to identify individuals who are already turning waste materials into reusable products with economic value.

“We are going to go to the markets to talk to the market women. We are looking at fishing now in Ghana. They are going to help us to fish out the women who collect these [waste materials], and they are using them into products that can be reused and also bring some economic value into the economy,” she said.

The Country Director also disclosed plans to partner with organisations to provide renewable energy solutions to selected schools as part of the campaign.

She said the initiative would explore the use of solar power to provide electricity to schools rather than relying solely on connections to the national grid.

“We want to empower schools that could have light, but instead of connecting them to the grid, which is also not sustainable, we are looking at renewable technology. We are going to partner with organisations to give them solar power because the sun is free,” she said.

She said the initiative formed part of Women in Tech Ghana’s broader efforts to promote practical and sustainable solutions to Ghana’s environmental challenges while empowering communities to benefit economically from green technology.

BAI/MA

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