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Business News of Monday, 5 February 2018

Source: www.ghanaweb.com

Tonaton.com partners real estate developers to launch new development platform

Some officials at the launch of the new portal Some officials at the launch of the new portal

Tonaton.com has partnered with Ghana’s top real estate developers to launch a new development platform as it moves to firmly establish the Tonaton property vertical as Ghana’s largest and most valuable.

The new portal tonaton.com/new-developments has the scale and resources to totally transform the way Ghanaians buy and sell property and increase Tonaton’s market share in the online property space making the brand the go-to destination for property buyers, renters, for real estate agents.

“The Tonaton New Development Project Page is a new advertising space on tonaton.com that is dedicated to helping real estate developers grow their business. The New Development Project Page is a whole page that exclusively showcases development projects by real estate developers to the world and helps them to make quick sales”, says Kwaku Amponsah Aquilla, Head of Tonaton Property.

“The Project Page Showcases up to 25 high-quality images per project to capture the attention of buyers and make them want to know more. It also highlights important features such as a number of units, starting price and facilities available to provide prospective buyers with enough information to make a decision. The page also provides a google map location to the project site or developers office for easy location’, he adds.

Attendees at the launch included Mr. Samuel Amegayibor, Executive Secretary of the Ghana Real Estate Developers Association and representatives from top developers including Rendeavour, Afariwaa Estates, Mc Ottley Real Estate, Emerald Properties and Rehoboth Properties.

This new launch comes as Ghana’s Property developers face a tough situation in trying to connect with prospective buyers after completion of their developments.

Zubair Riaz, Managing Director of Tonaton who was speaking at the launch urged Real Estate developers to embrace online marketing and work together with Tonaton to roll out strategies that would help them market their properties more effectively. Mr. Riaz noted that Tonaton is prepared to assist all real estate developers by making available a mix of online marketing tools to enable them target prospective buyers to help them reach more people.

The new Tonaton property portal will, therefore, lead the charge to connect developers and prospective property buyers at the click of a button.

Tonaton.com has continued to record month on month growth and currently boasts of 38 million monthly page views, 350,000 interested buyers in the property category and over 6,000 live property ads.

The brand new solution involves partnering with leading Property Developers in Ghana, backed with our extensive knowledge of the marketplace.

With an unmatched capability in online marketing and a robust platform, Tonaton.com intends to match developers and their new and existing developments to prospective buyers in a way that has never been done before.