Business News of Monday, 3 June 2019

Source: Kasapreko Company Limited

Kasapreko named in 25 Africa's Most Admired Brands

Kasapreko Company Limited has won an award in Belgium Kasapreko Company Limited has won an award in Belgium

Kasapreko Company Limited, a leading beverage producing company in Ghana, emerged among the Top 25 Most Admired Brands in Africa.

Kasapreko Company Limited beat brands such as Amarula, Jumia, Kenya Airways, Ethiopian Airlines, Star Beer, KWESE among others, in the categories of Alcoholic Beverages, Retail, Aviation, Food, Media and Personal Care.

This was announced at the 7th annual Brand Africa report in Belgium on May 24.

Kasapreko company limited is the only Ghanaian business that made it to the top 25 most admired brands in Africa, according to the report unveiled by Johannesburg Stock Exchange (JSE) in partnership with Geopoll, Kantar, Brand Leadership and Africa Business Magazine.

Brand Africa 100 is a Pan Africa survey and ranking of Africa’s best brand developed by Brand Leadership.

The rankings are based on comprehensive survey by Geopoll, a global leader in providing high-quality market research in emerging markets and strategies analysis weighted by consumer admiration and Kantar, the world leading Data, Insight and consulting firm.

Commenting on the award, Mr. Richard Adjei, Managing Director of Kasapreko said: “This honour is dedicated to the hard-working staff of the company, Key distributors and partners for their continuous support and growth to the organisation.

He also thanked the customers and consumers of Kasapreko brands on the continent which has seen the company being ranked as the most indigenous Ghanaian beverage provider in Africa.

Mr. Gerald Bonsu, the commercial Director also added that the company’s brand portfolio holds the most loved brands such as Alomo Bitters, Storm Energy Drink, Awake Purified Drinking Waater, K20 Whiskey, sold in the world.

Mr. Bonsu noted that the flagship brand of the product of KCL, Alomo Bitters which is in its 20th anniversary, is a scientifically formulated herbal alcoholic beverage and has met all international students selling in many countries across the world.

Kasapreko Company Limited is a multi-national total beverage company with product line categories such as Water, Wine, Cuder, Liquor and whiskey.

The company has bagged several awards including West Africa Business Excellence Awards, Export Manufacturing company of the year, Alcoholic Bitters of the year (Alomo Bitters, Manufacturer of the year (Kasaperko Company Limited), Best Local Tax Compliance Company of the Year by Ghana Revenue Authority, ISO Certified Company and Ghana Club 100 among others.