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Business News of Friday, 30 October 2015

Source: Airtel Ghana

Airtel Premier partners First Atlantic Bank

Rosy Fynn-Marketing Director, Airtel Ghana Rosy Fynn-Marketing Director, Airtel Ghana

Ghana’s fastest growing telecommunications company, Airtel Ghana has entered a strategic partnership with First Atlantic Bank Limited, to provide unparalleled telecommunications and banking services that promise to enhance and transform the social and professional lives of their high value customers.

The partnership provides synergy between Airtel Premier and Atlantic Purple Plus customers to enjoy a world of convenience through the provision of a bouquet of exclusive products and services, rewards as well as empowering them with access to integrated and sophisticated telecom and banking products and services.

Airtel Premier is a sub-brand of Airtel Ghana which offers an array of delectable telecom and lifestyle products, services and rewards to enrich the lives of high value customers while the Atlantic Purple Plus Account is the distinctive banking service for First Atlantic Bank’s private banking customers.

Speaking about the partnership, Lucy Quist, Managing Director of Airtel said “through this partnership, we are redefining telecommunications and banking services by giving our customers more reasons to be on Airtel. Our Premier customers and Atlantic Purple Plus account holders have the opportunity to enjoy exclusive rewards such as access to over 700 VIP airport lounges worldwide through our priority pass service; access to the Adinkra Lounge at Kotoka International Airport with free Wi-Fi services, discounts from brand partners including hotels, automobile companies and restaurants”.

She added, “Our suite of lifestyle products and services are ever expanding and no matter your lifestyle choices and peculiar preferences, Airtel Premier has a service for you, now is the time to join the most loved telecom brand in the daily lives of Ghanaians.”

Mr. Gabriel Edgal MD/CEO of First Atlantic Bank stated that this unique partnership between Airtel and First Atlantic Bank is timely and will open a world of exciting rewards for both Private Banking customers of the bank and Airtel’s Premier customers.

“Airtel’s Premier customers can now enjoy preferential rates for facilities, interest bearing Atlantic Purple Plus accounts, free access to exclusive Private Banking lounges in selected branches, higher limits on ATM withdrawals and Personal Life, Travel and Health Insurance at a discounted premium, exclusive lifestyle benefits, discounts, promotions and offers”.

“Similarly First Atlantic Bank’s Private Banking customers will also benefit from all the packages available to Airtel Premier customers” Mr. Edgal concluded.

Airtel is Ghana’s fastest growing telecommunications network in both voice and data providing innovative and cutting edge solutions to meet the communications, connectivity and collaborative needs of its customers.

First Atlantic Bank is a full-scale commercial bank with 20 years experience in the Ghanaian market. Originally founded as a merchant bank, First Atlantic Bank has won several awards recognizing its leadership in Customer Care and Business Advisory, Trade Finance, Retail and Corporate banking. First Atlantic Bank is equipped with the requisite local knowledge, global exposure and a robust IT architecture to deliver an exciting world-class banking experience for its customers.