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Entertainment of Wednesday, 23 January 2013

Source: Obed Boafo-enewsgh

Sarkodie goes ‘milky’ with endorsement deal from Fan Milk Ghana

Sarkodie has signed an endorsement deal with local ice cream production company Fan Milk Ghana.

His Business Development Manager Sammy Forson confirmed this on Wednesday afternoon when he posted a picture of him (Sarkodie) and a top official of Fan Milk holding what should be an autographed symbol of their supposed business relationship.

“Signed, Sealed & Delivered!!!! @sarkodie signs another endorsement deal!!! Still We Rise,” he posted on Twitter.

The endorsement deal comes hours after we reported he is ready with branded bottled water, which will be sold commercially.

Incorporated in 1960 as Ghana Milk Company by a group of Scandinavian investors basically to produce milk to compliment the protein requirements of the Ghanaian, the main product of the Company at incorporation was pasteurized milk. In 1962 the Company underwent two significant changes. Firstly its name was changed to Fan Milk Limited, and secondly the product portfolio was widened with the change of name to include ice cream, yoghurt and ice lollies.

Fan Milk Limited became the first Foreign Company to become Public Limited Liability in 1967 and again among the first Companies to be listed on the Ghana Stock Exchange in 1990. It had over 3,250 shareholders as at the end of the year 2003, a number that is still growing.

A successful business venture, the company currently provide direct employment to over 350 individuals and indirect employment to another 8,000 or more people.